A study by the Mobile Ecosystem Forum (MEF), conducted in 2022, evaluates how mobile users around the world make payments for services and products that are paid directly to their bills phone, which is called “direct carrier billing” (DCB). ). One out of four Brazilians (24%) expressed an unfair complaint in this regard. The global average of the ten countries in the study is 15%.
The majority of people (44%) used this payment method for content services such as Netflix (Android, iOS) and Spotify (Android, iOS). 40% used it to buy products and services from an online store, while 31% used it for a physical store. 24% used this method for apps that require a one-time payment for download; 21% for car and other ticket services; and 19% for any of these options.
The researchers were also asked about the reason that led them to use this payment method. Almost half of the people (47%) pointed to speed as one of the reasons. 35% said it was easy; 33% for security; 14% do not know how to answer; and 5% said no for any of these reasons.
Concerns have been expressed to users when making this payment. 37% worry that future payments will be accepted without approval; 35% have had their data stolen; 27% by overspending without knowing it; 27%, are overpaid; 25% sign something without knowing it; and 17%, none of the options.
Respondents were asked about their knowledge of the security of mobile payments. On a scale of zero to 10, Brazilians rated it at 6.75, second only to South Africa (6.84) and China (6.86). On the other hand, the worst scores are in Germany (5.74), Japan (5.84), and France (5.88). The overall average is 6.34.
The survey was conducted in 2022 with 6,500 mobile users from ten countries – Brazil, China, France, Germany, India, Japan, South Africa, Spain, the United Kingdom and the United States. 650 people from each country were interviewed. Among the ten countries evaluated, South Africa and China lead with the highest percentage of users who use this type of payment.
Among the buyers of this type, the habit has changed, different from what is seen in Brazil. 42% of users use direct debit to pay for goods and services purchased from online stores. Last year, paying for subscriptions to services like Netflix and Spotify was the first, but it fell to second place, with 38% of respondents now.
According to the results, supported by data from the past years, the higher the income of the person, the more he works in this type of payment. 88% of high earners make purchases through their mobile accounts. This type of payment is more common among young people, but people between the ages of 45 and 54 are participating more. Women, in general, use this type of payment more than men.