Entrepreneurial Journey starts the new level of brands in villages and slums

Young people living in the communities of Alto Vera Cruz, Taquaril and Granja de Freitas will be able to participate, in the coming months, in the activities of a new stage of the Entrepreneurial Journey. The project is part of the Program of Integration in Vilas e Favelas, focused on the Individual Microentrepreneur, in a partnership between the Municipality of Belo Horizonte and Sebrae.

“Moreover, we are looking for the talent and potential of the most vulnerable young people. It is important to encourage and value them so that we can have a balanced and prosperous city. . Didactics and the quality of knowledge of Sebrae are necessary in this process, “said Adriano Faria, Municipal Secretary for Administrative Development.

To promote the development of territories through financial, business, digital and technological education in communities, Jornada Empreendedora offers a range of training, guidance and communication with different tools and partners to improve the quality of life and increase income for the vulnerable. In 2021, more than 140 companies will participate in the training activities of the program.

At this level, free service, guidance and training activities are organized based on topics related to Education and Financial Guidance; Addition; Digital Education and Technology; business and administration; debt; Financial and capital services; business and innovation.

“In the midst of socioeconomic challenges, business travel in communities will encourage the strengthening of existing businesses, as well as support for future ones. Cooperation is important. collaboration with the City Museum for us to reach those who are most interested in it”, explains Delaine Cordeiro, an analyst at Sebrae-MG and organizer of the project.

The partners in this proposal, in addition to community leaders, are the Urbanization and Housing Company of Belo Horizonte (URBEL), the Social Assistance Reference Centers (CRAS), the Securities and Exchange Commission (CVM), the Sicoob Institute , Crediminas, Credimonte and Prodabel.

Training runs from September to December 2022, with free registration and open to all. Topics related to business creation and management, trends and marketing improvement will be addressed. It can be installed at this link. For more information, just enter the page of Business travel or by phone: (31) 3274-2968.

Check out the full schedule:

Financial Control Center

Many problems of a business can be solved with good financial management. The lecture will teach how to set yourself up to manage money in different businesses.

September 28

CEVAE Taquaril

Digital Advertising Workshop

Online shopping is growing rapidly. How can people use this for their business? In this lecture, you will have the knowledge to identify opportunities in Digital Marketing, which can be used for the benefit of different businesses.

September 29

Alto Vera Cruz Cultural Center

Lessons: Investments, pensions and insurance

Financial organization and the ability to build savings and investment in a planned and rational way directly affects financial well-being and, therefore, the well-being of society. In this lecture, topics that can help organize accounts and financial life planning, better debt management and spending, and decision making planned.

October 5th

Alto Vera Cruz Cultural Center

Quinta da Beleza – Conditions

The lecture will highlight trends in the beauty market, analyzing and identifying new releases and changes in consumer behavior. Not all opinions are correct and not all fads will be caught, but it does not hurt to know about the news and think about how, and if, it is necessary to integrate data into the daily life of the business.

October 6th

Alto Vera Cruz Cultural Center

Quinta da Moda – Conditions

The lecture will show trends in the labor market, look at new releases and changes in consumer behavior. Not all opinions are correct and not all fads will be caught, but it does not hurt to know about the news and think about how, and if, it is necessary to integrate data into the daily life of the business.

October 20

Alto Vera Cruz Cultural Center

Speech – Shopping for Christmas

The lecture aims to prepare the company for sales at the end of the year and topics such as: marketing techniques, from approaching the customer; walking; and how these activities positively affect business results.

November 10

Alto Vera Cruz Cultural Center

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